Tuesday, 24 January 2012

Project Details for you

                Going to update the forthcoming posts in some categories. Its a try. Let me see if this one works fine.

Electronics :


Marketing :


Marketing Project Topics

                This list might be somewhat useful to continue or get a nice start for your project work.Will post some more information if i get the details regarding these topics.
  1. A study of attributes in accepting specialty pharmaceutical products among medical practitior"
  2. A study of buyer behavior towards after-sales-service of electronic products"
  3. A study on changing importance of various media vehicles of advertising"
  4. A study on factors influencing adaptability & usability of consumer electronics"
  5. A study on motivational significance of various reward and recognition programs"
  6. A study on the impact of loyalty programs on consumer purchase behavior and loyalty"
  7. Advertising effectiveness study 
  8. An analysis of consumer behaviour in upgrading to conspicuous goods in branded apparels 
  9. An analysis of possible strategies for successful internet based customer services"
  10. Analysis of the effectiveness of branding on luxury products 
  11. Channel recruitment & development 
  12. Comparative study on brand loyalty 
  13. Competition analysis 
  14. Conspicuous consumption 
  15. Consumer perception survey 
  16. Customer behavior 
  17. Customer data analysis 
  18. Customer expectations 
  19. Customer loyalty study 
  20. Customer preference towards promotional activities 
  21. Customer profiling 
  22. Customer satisfaction survey 
  23. Dealership network & effectiveness of distribution system 
  24. Developing marketing strategies 
  25. Distribution network & general insurance industry 
  26. Effect of big box retail chains on small business"
  27. Effectiveness of channels (distributors/ dsas) in service delivery 
  28. Effectiveness of channels (on-line/ internet) in service delivery 
  29. Effectiveness of promotion schemes
  30. Effectiveness of rural distribution 
  31. Factors affecting real estate markets in a location 
  32. Future of consumer durables pertaining to standard brands & own brands of retailer like (next, bigbazar) 
  33. Global supply chain mgt & logistics 
  34. Impact of customer relationship management in retail industry"
  35. Impact of promotional activities at mall on consumer's behavior at shopping malls 
  36. Impact of promotional activities on consumer's behaviour at retail outlets"
  37. Import consolidation 
  38. Improving service quality using service blueprinting 
  39. Influence of branding on consumer purchasing behavior 
  40. Integrated marketing communications (IMC) 
  41. Management automation 
  42. Market feasibility 
  43. Marketing in FMCG sector 
  44. Marketing strategy adopted for selling different mobile 
  45. Measurement of brand awareness and brand perception 
  46. Measuring effectiveness of display system for chocolate in retail 
  47. Present and future potential of users generated content and its role in on-line advertising"
  48. Promotion strategies followed in retail sector 
  49. Retail outlet mapping of retail stores and shopping malls 
  50. Role of emotional satisfaction in service encounters - retail sector 
  51. Service blueprinting 
  52. Service process mapping - back stage, on-stage 
  53. Service quality study 
  54. Service standards 
  55. Study of factors which influence the location of retail outlet"
  56. Study of institutional markets 
  57. Study of institutional markets 
  58. Study of purchase influencing factors 
  59. Study on creation of luxury brand 
  60. Study on effectiveness of employee's role in service delivery 
  61. Study on impact of advertising in B2B marketing"""
  62. Study on impact of web 20 technologies on B2B marketing"""
  63. Telemarketing advantages & disadvantages 
  64. The factors affecting and enhancing the brand equity of multinational corporations in India 
  65. The impact of tax on electronic goods & products (industrial marketing) 
  66. The study of customer perceptions towards ayurvedic health spas"
  67. A study of implementation & effectiveness of competence management
  68. Advertising effectiveness study
  69. Analysis of sales promotions ability to prompt brand
  70. Analysis of the role of outdoor advertising and establishing strategies for managing space media
  71. Brand awareness
  72. Brand image
  73. Brand preference
  74. Changing trends in FMCG industry in India
  75. Choosing retail locations for shopping in India (retail industry)
  76. Competition analysis
  77. Consumer perception survey
  78. Customer awareness
  79. Customer data analysis
  80. Customer data analysis
  81. Customer loyalty study
  82. Customer profiling
  83. Customer satisfaction electronic products
  84. Customer satisfaction survey
  85. Distribution & promotional strategies
  86. Distribution channel
  87. Effective retail distribution in insurance
  88. Effectiveness of channels (distributors/ dsas) in service delivery
  89. Effectiveness of channels (online/ internet) in service delivery
  90. Effectiveness of channels (on-line/ internet) in service delivery
  91. Effectiveness of promotion schemes
  92. Effects of negative word of mouth communication on brand equity"
  93. E-marketing of financial services: Relationship approach
  94. Global scenario & market potential
  95. Impact of buying factors on the sales of chemical goods"
  96. Improving service quality using service blueprinting
  97. Logistics & Rink management
  98. Logistics operation
  99. Managing of luxury brands
  100. Market potential for turnkey conferencing
  101. Marketing mix
  102. Measurement of brand awareness and brand perception
  103. Merchandising key account management in apparel exports
  104. Service blueprinting
  105. Service process mapping - back stage, on-stage
  106. Service quality study
  107. Service standards
  108. Strategies for marketing agro products
  109. Strategies used to build successful Internet based customer services
  110. Study of consumer behavior related to different soap brands in a location
  111. Study of consumer behaviour related to different bathing soap brands
  112. Study of institutional markets
  113. Study of purchase influencing factors
  114. Study on changing consumer preference towards organized retailing from un-organized retailing.
  115. Study on consumer behavior with special reference to preference of brands in cellular phones"
  116. Study on effectiveness of employee's role in service delivery
  117. Study on factors influencing adaptability & usability of consumer electronics
  118. Study on strategies for promoting retailers' brands

Monday, 9 January 2012

Fundamentals of Electronics

Current (I)
Current is the quantity of electrons passing a given point. The unit of current is the Ampere. One Ampere is 6,280,000,000,000,000,000 electrons passing a point in one second. Electrical current flows from a region of high charge or potential to a region of low potential.

To make confusion worse there exist two notions about the direction in which current flows:
 * Conventional Current assumes that current flows out of the positive terminal, through the circuit and into the negative terminal of the source.
 * Electron Flow is what actually happens and electrons flow out of the negative terminal, through the circuit and into the positive terminal of the source.

Voltage (V or E)
Voltage is electrical pressure or force. Voltage is sometimes referred to as Potential. Voltage Drop is the difference in Voltage between the two ends of a conductor through which current is flowing.

Resistance (R)
Conductors are not perfect. They resist to some degree the flow of current. The unit of resistance is the Ohm.

The part of the circuit which performs work (e.g. a motor, a light bulb or a LED, etc.) is called Load.

Ohm's Law
A set of rules that show the relationships among Current, Voltage, Power and Resistance. Given any two of the above, one is able to calculate the other two using the following formulas:
E = I x R
I = E / R
R = E / I 
P = E x I

Power (P)
        The work performed by an electrical current (or) the rate of energy consumption is called Power. The unit of Power is the watt (W)..

Power can be calculated as follows:
»P = I x E
Since E = I x R, you can also say:
»P = I2 x R
Since I = E / R, you can also say:
»P = E2 / R

Direct Current Electricity
An electrical current can flow in either of two directions through a conductor. If it flows in only one direction whether steadily or in pulses, it is called direct current (DC).

Electronics and Electronic Components
Electronics is the processing of electrical charges as information. Nam June Paik makes this distinction very clear by commenting on "electricity" and "electronics":
“Electricity deals with mass and weight,
Electronics deals with information.
One is muscle, the other is nerve."

Wires and Cables
Wires and cables are used to carry an electrical current. Most wire is protected by an insulating covering of plastic or rubber. A wire can be either solid or stranded. Cables have one or more conductors and more insulation than ordinary wire.

A diode is an electronic device that allows current to flow through it in one direction only. It is a one-way turnstile for electrons. There are many different classes of diodes for many different purposes:

• Small signal diodes
• Rectifiers (power) diodes (e.g. in power supplies)
• switching diodes
• Zeners
• Light Emitting Diodes (LED)

Capacitors are electronic devices that store electrons. The simplest capacitor is two conductors separated by an insulating material called dielectric. The minus side of the capacitor is charged with electrons. These electrons in the charged capacitor will gradually leak through the dielectric until both conductor plates have an equal charge. The capacitor is then discharged. The ability to store electrons is called capacitance.

* Capacitance is specified in Farads.

Once a capacitor has reached its maximum charge, it blocks DC voltage. This is used in electronic circuits to allow an alternating current (AC) signal to flow through a capacitor while it blocks DC.
Sometimes capacitors are also used as smoothing or filtering device. Putting a capacitor across the plus and minus pole of a component filters out voltage spikes. Yet another use of capacitors makes use of their ability to store charge for high-speed use. This feature is applied for example in a photo flash.

A transistor can be used as a switch and signal amplifier. It is an electronic device with three contacts: the emitter (E), base (B) and collector (C). A very small current on the transistor's base can control a much larger current flowing through a passage between collector and emitter.

Power transistors allow a small signal to switch a larger load. Low power transistors which do small switching functions are called signal transistors. Transistors come in several types:
  • Bipolar
  • Field effect (FET)
  •  Uni-junction transistors, etc.

 Bipolar transistors are most commonly used, they come in two types: NPN and PNP.